Product of the Month

APRIL – OUR PETS COLLECTION

Celebrating National Pet Month with Gifts That Give Back

National Pet Month is a valuable moment in the retail calendar, not only to celebrate the joy pets bring into our lives, but also to highlight the importance of responsible pet ownership, the expertise of pet care professionals, and the vital role companion animals play in supporting wellbeing. It’s also an opportunity to encourage fundraising and awareness for UK pet welfare charities, making it a meaningful theme that resonates strongly with customers.

For retailers, this creates a powerful storytelling opportunity in-store: products that capture the love we have for our animals, while aligning with a wider message of care, connection and compassion.

---

A Collection Full of Character

Our pet-inspired designs bring personality and charm to display, offering customers heartfelt gift options that celebrate their four-legged companions. Some of our bestselling motifs feature the world’s favourite pets … the cat and dog.

The Crystal Fantasy Dachshund in Russet Red is full of cheeky dachshund character, featuring a mirror-finished motif suspended between a rich bead run and a coordinating crystal cascade. Finished with a brilliant clear crystal pendant, it delivers striking rainbow effects while showcasing the craftsmanship of our UK makers.

Equally irresistible, the Crystal Radiance Puppies in Love design captures a playful, affectionate canine buddy moment. Handmade in the UK and adorned with premium Austrian crystals in joyful confetti colours, it comes complete with a gift box and suction cup, making it an easy and attractive pick-up gift.

For cat lovers, the colourful Crystal Dreams Cat on Leaf offers a softer, tranquil feel. This sleepy feline rests among delicate foliage, brought to life with a stained-glass effect in aquamarine, light topaz, peridot, rose and violet tones, finished with a sparkling crystal ball for beautiful light play.

Together, these bestselling designs contribute to a balanced pet-themed selection that appeals across dog and cat lovers alike, perfect for creating a cohesive and eye-catching display.

---

Products With Purpose

Beyond gifting, National Pet Month is also about making a difference, and this is where meaningful retail can truly shine.

We’re proud to partner with Veterans With Dogs, an incredible charity dedicated to training and providing assistance dogs for ex-forces veterans living with PTSD and complex mental health challenges; truly saving lives one wet nose at a time. These dogs are definitely not pets, but they are deeply loved by their veterans and provide a bond of security that benefts both veteran and dog. 

Our Poppy Suncatcher supports this work, with 10% of the RRP donated directly to the charity. For retailers, the Veterans With Dogs starter pack offers an easy way to bring this story into store. Each pack includes 12 Poppy Suncatchers and a compact 2-pocket cardboard display unit, making it simple to merchandise while supporting an important cause. With £15.60 donated per starter pack sold, it’s a small footprint display with meaningful impact.

---

Making the Most of Pet Month In-Store

National Pet Month provides a strong retail hook to:

• Create themed displays that celebrate pets and their owners
• Highlight the emotional benefits of pet companionship
• Support awareness of charities and organisations doing vital work
• Encourage thoughtful, feel-good purchases with added meaning

With their universal appeal, strong storytelling and gift-ready presentation, pet-themed suncatchers are a natural fit for this moment, combining visual impact with genuine sentiment.

By bringing together charming designs and purpose-driven products, retailers can tap into a theme that not only sells well, but also connects, inspires and gives back.

Visit our Pet collection for more brilliant product options.

Published on 01 March 2026